Would you like to start your own spa?
Do you have an idea how it might work but are a little bit unsure how to go about it? Are you currently working for a spa or are you in a school for estheticians but want to be your own boss? I can help you figure out the answers to some of these questions and guide you to resources you can use to continue to help yourself. I had a lot of help when I decided I wanted to open my own skin care clinic and now I'd like to continue to help others. I started on my skin care clinic ourney back in 2015 and it has been quite a ride. Previously, I had worked in a variety of small businesses in my city but I had a passion to be an entrepreneur, so I joined Mary Kay as a consultant. I learned a great deal about how to run a business from Mary Kay, but I also realized that I could probably do better in my own business. However, there were quite a few things that neither school nor Mary Kay could have taught me about running a business. My background as an accountant along with some really solid information from books I read really helped me get through some confusing situations. Like many business owners during this pandemic, I've had a lot of time to think about what made my business successful as well as what will make it more successful in the future. Now, I have added coaching other entrepreneurs on how to set their businesses up for long-term success as we come out of quarantine. So, I'm going to list a few skills that I believe all entrepreneurs need to succeed going forward. The first skill that you must develop is the ability to focus. Most people can be focused when they really, really want something. The problem is that most people don't know what they want in a detailed way. They might have a vague notion, but no micro-level details. If you want to be successful, I mean really successful, then you will have to properly learn to set a goal. Here is the methodology you should use to practice this skill. The goal should be an important item that you feel you can complete in less than a month or so. Once you set the goal then you should try break it into 5 or so tasks that you need to complete to make the goal a reality. When you have created the list of tasks that you need to complete, then you should order them from most important to least important in terms of how vital they are to accomplishing the goal. Take the most important task on the list, and do everything in your power to complete that task, working only on that task. Minor distractions happen, but focus on completing this item. Try hard not to get distracted. Work on it until that task is complete. Only when you have completed this task can you move on to the next task. It doesn't matter how long each task takes. Just keep attacking them nonstop on a daily basis. Once you have completed the next task, look at your list then move on to the next. Doing this exercise in a serious way you will work through the list and, voila, you will meet your goal. The real benefit of doing the exercise will be to show you the unbelievable power of focus. Learning to focus on activities to the exclusion of all other distractions and working on the next logical step within your goal until it is complete is its own education. Do this exercise and you will be utterly shocked at how much you can get done and how little time it actually takes to do it. You will soon realize just how much time we waste by pretending we can "multi-task". You will now chuckle to yourself anytime you hear some go-getter talk about how great they are at multi-tasking. The next skill I believe you should have is not really a skill, but more of a mindset. Your mindset should be that no matter what happens you can have what you want in life. As long as you have your health, and you live in a free society, then you should be able to map out where you want to go in life and get there. Some people call this a positive mental attitude and others think of it as Law of Attraction. Law of Attraction feels good as a concept but I like to be a little bit more realistic about things. I like control. If you allow any and everything to make you feel negative throughout the day and do not take control of your mental attitude, then you might as well see yourself as a puppet of life. Puppets are not in control of their actions, something else is in control. Some people may not believe it but you can have a positive attitude even when there is a storm of negativity all around you. This means that you are in control of your reactions, thoughts, and end destination. The ability to stay calm in the face of an angry customer, or in the face of a pandemic recession that threatens to take your business under is usually the difference between success and failure. Most people wake up and start the day in neutral. Then, they allow whatever environmental activities come their way and hit them in the face to affect their attitude for the day. They don't realize that when a person cuts us off in traffic on the way to work and we begin to fume about how insensitive people are that we are going to carry this attitude into the rest of our day. It becomes a filter that only allows us to see other negative things while not allowing us to see neutral or positive things that also happen. By the end of the day, we are a basket case, and will very likely want to continue the fight with our family, binge on our favorite vice of choice, or veg out in front of the TV. An SBA study on small business failure rates called “Small Business Facts” found that the first few years of a small business' existence were critical to whether it would survive or not. About two-thirds of businesses with 5 or fewer employees survive at least 2 years and about another third don't survive to year 5. This means that less than one half of small start-up companies (less than five employees) were still in business after five years. There are many factors for why this is the case. But very often, I believe that one of the main driving factors is that the owners of the businesses were not fully in control of themselves or their emotions, and therefore could not be fully in control of their businesses. If you are not in control of yourself, you will have great difficulty setting and meeting goals, meeting deadlines, and gaining the trust of customers, employees, or vendors. If you cannot do these things because your mind is constantly being pulled off course by circumstances, you will very likely crash the business whenever a really harsh situation presents itself.
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AuthorLilly Cook is a seasoned Bookkeeper, Licensed Esthetician & Instructor and owners of two Spa & Wellness businesses. Archives
February 2024
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